How to direct Thrivent Choice Dollars®

What is Thrivent Choice®?

Thrivent Choice® is a program of Thrivent Financial. With Thrivent Choice®, you can recommend where some of Thrivent Financial’s charitable outreach funds go. Since 2010, more than $330 million has been distributed to churches and nonprofits nationwide.

What are Thrivent Choice Dollars®?

Choice Dollars are the dollars made available to you from Thrivent’s charitable outreach funds, based on your eligibility, to designate to the charity of your choice.

How do I know if I’m eligible to direct Thrivent Choice Dollars®?

Members become eligible for Thrivent Choice based on insurance premiums, contract values and Thrivent volunteer leadership. Members are designated Choice Dollars that they can direct to enrolled charities.

Can I designate Choice Dollars to my favorite organization?

There are thousands of participating organizations. You can direct Choice Dollars to as many participating organizations as you’d like, but you may not direct less than five Choice Dollars to an organization.

Click here to search for participating organizations

How do I direct my Thrivent Choice Dollars®?

Online

  1. Visit Thrivent.com/thriventchoice.
  2. In the Direct Choice Dollars section on the right, click “Get started now.”
  3. Log in, enter your user ID and password, and answer your security question. (If you haven’t yet registered on Thrivent.com, click “Register for account access.”)
  4. Find the number of Choice Dollars available to direct.
  5. Locate the organization to which you want to direct Choice Dollars:
    a. To direct to a previous organization:
    • Click “Direct Now” next to the organization’s name, or
    • Click on the “View activity history” link, scroll down and click on the name of the desired organization.
    b. To direct to a new organization, enter keyword(s) like organization name, ZIP code, cause, etc. Click “Search.”
  6. Choose “Direct All” or enter a specific number and click “Direct Now.” Follow the prompts on the confirmation page to direct Choice Dollars.

By Phone

  1. Call 800-847-4836 and when prompted, say “Thrivent Choice®.”
  2. Press 1 to direct Choice Dollars or 2 to hear Thrivent Choice program Terms and Conditions. (If prompted, say or enter your phone number and date of birth.)
  3. A representative will work with you to direct Choice Dollars.

I still have questions regarding Thrivent Choice. Who can I contact to answer them?

Please call one of Thrivent’s Customer Care Professionals at 800-847-4836 and say “Thrivent Choice” when prompted.